Gucci Now Accepts Payments In BAYC Token, ApeCoin!

Gucci now accepts payments in BAYC Token, ApeCoin! Gucci has taken a deeper dive into the world of web3 by becoming the first luxury brand to accept payments in ApeCoin!

The Announcement

Earlier today, the luxury Italian fashion brand Gucci announced through Twitter that they will now be accepting payments in Yuga Labs’ ApeCoin via BitPay in select stores across the United States.

The brand describes this move of accepting ApeCoin as “yet another step in the House’s exploration of Web3.

This news comes after Gucci revealed in May that it would start its partnership with BitPay to allow more cryptocurrency payments. In that same month, Gucci also announced that it would begin accepting top cryptocurrency coins like Bitcoin, Ethereum, Dogecoin, Shiba Inu, and Litecoin at select stores.

About ApeCoin

ApeCoin itself is a utility token that launched back in March for ApeCoin DAO, which is directly connected to Yuga Labs and will be used for their Bored Ape Yacht Club (BAYC) ecosystem such as the current Yuga Labs’ Otherside Metaverse in the making.

Related: ApeCoin Staking Will be Ready this Autumn!

Owners of BAYC and Mutant Ape Yacht Club (MAYC) NFTs were airdropped a certain amount of ApeCoin when it first launched, making it quick to be included into major crypto exchanges

like Coinbase and Binance. The ApeCoin’s price has risen by 19% in the past week and currently sits at a price of $6.74 at the time of writing.

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